Derwin Johnson Communications
Derwin Johnson Communications
Strategic Communication Training and Media Relations

About

Derwin Johnson Communications (DJC) provides communication products and services that help companies, professional service firms and organizations more effectively manage and enhance their reputations.  We work from the premise that effective communications must be content-driven.   By strategically disseminating well-crafted messages and success stories to internal and external stakeholders, an organization not only manages and enhances its business and its reputation; it also fosters an informed environment.  This creates greater and more efficient collaboration among its various constituencies. 

Our services integrate practice fundamentals, interactive skills expertise and training and a robust appreciation - from a communication perspective – of your business and your marketplace. 

Our success stories include, but are not limited to, the following:

  • Provided media / presentation trainings for hundreds of Fortune 500 executives
  • Developed North American media training course for all practice heads of one of the largest global business consulting firms
  • Led numerous Messaging and Positioning Strategy (MaPS) initiatives for corporations, law firms and non-profits
  • Assisted law firms with sales meeting and pitch presentation preparation
  • Assisted professional service firms with partner presentation preparation
  • Led international, regional and local strategic media relations campaigns
  • Coached presidents from a number of countries in preparation for their official state visits to the United States

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Derwin Johnson

Derwin Johnson is an independent senior communication consultant with more than 30 years experience as a journalist, communication executive and educator.  He is currently senior counsel to APCO Worldwide.  Clients rely on Derwin to advise them about how to develop media content, anticipate media conduct and drive local, national and international media relations campaigns.  Mr. Johnson conducts messaging, media and presentation training workshops, enabling clients to hone and deliver messages effectively and with impact to internal and external audiences.   


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Susan Suss

Susan Suss is a leading media relations expert with experience designing and executing measurable communication programs that result in positive outcomes and align with an institution’s short and long-term marketing goals and growth strategies.  Susan’s philosophy is that “All Media is Global and All Global Media is Local.”